Client: Community Health Plan of Washington
My Role: Design
Platform: Email
Tools: Adobe Photoshop

During my time at CHPW, the marketing team worked on outreach to both current and potential members. During enrollment periods for Medicare our goal was to have our current members remain with the plan, while bringing in new members. This email was part of a marketing strategy to reach out to younger people who might be just eligible for our medicare benefits. It was designed to be responsive for web, tablet, and mobile to try and reach as many people as possible.